· Accuracy – Check your facts before you publish.
· Differentiate between facts and opinions.
· Do not plagiarise and do link to all references.
· Don’t make digital modifications that change the meaning or context of pictures or video footage.
· Don’t submit “posed” pictures as true news.
· Don’t put yourself in danger in order to get that “great” story or picture.
· Be honest.
· Make personal contact with the person(s) you are writing about and link to their online material (eg blog) if they have any.
· Transparency – Be sure to disclose any personal relationship you may have to the story you publish.
